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Gainesville
Sun - August 19, 2001
By
TIM LOCKETTE
Sun staff writer
In
the future, the skies around Gainesville's airport will be filled
with military planes and private pilots. A team of public relations
professionals will lobby major airlines in hopes of bringing cheaper
passenger service to the airport. And the airport tower will become
a test bed for a NASA experiment that could revolutionize air travel.
Or
at least, that's the future as envisioned by some members of the
new majority on the Gainesville/Alachua County Regional Airport
Authority's board of directors, where a recent shift in political
power could lead to major changes in the way the airport is run.
"We're
like the team owners and the airport director is like the coach,"
said board member Pat Bainter. "When there's a change in owners,
you're going to see a change in the way the game is played."
Bainter
was one of five members of the board who voted earlier this month
to fire airport Director Gene Clerkin, who had served in the position
for 17 years. The board had long been divided into factions, partly
due to arguments over Clerkin's management style.
Clerkin's
critics didn't have the votes to topple him until last month, when
the Gainesville City Commission appointed two new board members.
After voting to fire the director, new members Janice Honeyman and
Jon Morris both said the commission had appointed them to make major
changes in the way the airport is run.
The
board will likely see another political shake-up in September, as
the committee votes to elect a new chairman. Board members are likely
to elect Bainter, the only nominee for the position, ending the
chairmanship of Clerkin supporter Marilyn Tubb.
And
more airport employees may get the boot after the board finds a
new airport director.
"I
would hope everything would be subject to review," said board member
W. E. "Mac" MacEachern. "I suspect there's a lot of duplication
out there, a lot of people in positions they don't need to be in."
Pilots
vs. passengers
But
don't expect a shake-up at the airport to lead to lower fares any
time soon.
"The
airline situation is not going to clear up overnight," said board
member James Gallagher. "But there are other things we can do to
bring business to the airport."
Ridership
has been steadily falling at the airport for the past decade, a
decline most board members attribute to the airport's lack of airfares
to places Gainesville residents want to go. The solution to that
problem, most board members say, is to attract more airlines.
But
board members have been at odds over how to attract them - and over
how important passenger service is to the airport's overall business.
Under Tubb's leadership, the board has focused on building new hangars
and better passenger terminal facilities to attract carriers to
the airport.
But
MacEachern, Gallagher and others want the airport to focus on lowering
landing fees and fuel prices. Those changes, they say, would help
attract both airlines and private pilots - and private pilots, they
say, could help keep the airport in the black.
"It's
basically a battle between those of us who want to focus on passengers
and others who want to focus on pilots," Tubb said.
This
month's power shift has put the "pilot" faction in the driver's
seat.
"We
can make money off passengers, but we can also make money selling
gas," Honeyman said. She wants the airport to market itself to private
pilots - and she's not so sure the airport really needs a new airline.
"Our
fares are competitive a lot of the time," she said. "We need to
change the perception that our prices are high."
Another
problem with the public perception of the airport, she said, is
its reputation for late and canceled flights. The solution, she
said, is to give economic incentives - like lower landing fees -
to airlines with a good record of on-time takeoffs and landings.
Meet
George Jetson
If the
new majority gets its way, you're likely to see more government
aircraft flying out of the airport, too. Some of the board's members
say they want the airport to pursue contracts to sell aviation fuel
to the military, a move that would increase the use of the airport
by military aircraft. And board members on both sides of the political
divide want to get Gainesville's airport involved in a NASA research
project called the Small Aircraft Transportation System.
SATS
is an ambitious federal plan to turn the nation's smaller airports
into a kind of airborne interstate highway system. NASA officials
want to use technology from the space program to create a new generation
of cheaper, easier-to-fly small planes, encouraging more people
to buy their own aircraft for business travel and allowing others
to provide cheap "air taxi" service between small cities.
That's
half the plan. The other half is to make sure those new pilots have
access to an airport in every community in the country. They plan
to do that by installing a new generation of aircraft guidance systems
in small airports across the country.
"Originally
the idea sounded like something out of the Jetsons," Honeyman said.
"It sounded like they wanted to put a flying car in every garage."
According
to NASA estimates, it could take 20 years to get the SATS system
up and running. Potentially a massive project, so far SATS has $69
million in federal funding for five years of research. But some
of that research is going to be done at one of Florida's small airports,
and board members want to make sure Gainesville is the one.
"We're
in a perfect position to be one of the test sites for this technology,"
said Bainter, who has acted as contact between the NASA program
and the board. The airport is a good candidate, Bainter said, because
it has a control tower and radar coverage, something not available
at many of Florida's small airports.
SATS
may not have appeared on the public's radar yet, but it's a high
priority for members of the board. In making the motion to fire
Clerkin, Gallagher cited what he saw as Clerkin's failure to pursue
SATS funding as one of the reasons the director should be fire.
Tubb
says Gallagher isn't being fair to Clerkin.
"We've
been working on this for a long time, and I think we're ahead of
other airports," Tubb said.
A
good salesman
The
board's new leadership hasn't given up on attracting new airlines
to Gainesville, but they do plan to try a new approach to recruiting
those airlines.
"We
need a good salesman," Bainter said. "Gene Clerkin had a wonderful
set of skills, but in the present atmosphere I think we need a different
set of skills."
Some
board members say they want to try a more polished approach - possibly
abandoning recruiting efforts by civic leaders and hiring a public
relations firm to do the job instead.
"We
need the support of people like CEO (the Council for Economic Outreach),"
MacEachern said. "But we don't need them as the main point of contact
with the air carrier. It doesn't work that way any more."
But
others say that approach has been tried already.
"It's
a fine idea, but it's something we're already doing," Tubb said.
"We've brought consultants here to talk about how to attract airlines
and we paid for a study of our passenger leakage."
But
members of the authority say that they will want a new director
who already has contacts in the airline world, possibly a director
from a larger airport.
"We
need someone who might not consider Gainesville at first blush,"
Bainter said.
Tim
Lockette can be reached at 374-5088 or tim.lockette@gainesvillesun.com.
See
August 19, 2001, issue of Gainesville Sun for original article.
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